Hey all!

I'm Ines Alexandrino Pereira
LEAD UX RESEARCHER & PRODUCT DESIGNER
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Activobank

Category: Banking Type: On the job
Challenge:
Create, lead and manage the user research lab, as well as lead the Research Ops of Activobank, and implement a Design Thinking Agile-based approach.
What I've done:
Full stack research Multi-channel UX Research projects with other companies Eyetracking studies User testing sessions User interviews Co-creation workshops w/ card sorting Business workshops w/ Design Thinking Data Analysis IA flows & studies Prototypes

Euroconsumers / Deco Proteste

Category: Consumer goods Type: On the job
Challenge:
Lead UX and research projects for the most profiting areas of EC websites (product/services testing and conversion), as well as guarantee an overall consistent transversal experience throughout websites. Continuous work with the program manager and PO's for product innovation based on clients input through UX Research.
What I've done:
Research projects with other companies UX Strategy for Product design Multi-channel UX Ethnographic study User testing sessions Business workshops w/Design Thinking for product innovation and optimization Card sorting & feature ranking on co-creation workshops Data Analysis IA flows & analysis Prototypes Experience Maps & CX journeys

Rock in Rio

Category: Entertainment Type: Freelancer
Challenge:
Assess the usability of Rock in Rio's common areas, and the user experience of attendees relatively to their expectations and emotional responses to certain brand activation spots and attractions.
What I've done:
Project/team management User interviews Data analysis & processing Emotional assessment scales Qualitative content analysis

Era da UX

Category: Gaming Type: Academic
Challenge:
Create a game to teach basic UX concepts and methodologies
What I've done:
Game Design Coding/setup Unity Debug & testing Project management Prototypes
User testing Personas Emotion Evaluation tests Game as Learning Object Assessment

Everything is New TV

Category: Entertainment Type: Freelancer
Challenge:
Manage and develop the website content & design of an online-only TV Station, owned by the production company Everything is New
What I've done:
Coding HTML, CSS, JS Project/team management Prototypes UI design

Hardcore Fofo

Category: Product Type: Own
Challenge:
Launch a subversive product to make people's home more fun while also sexy
What I've done:
Product Design and development Organization of clients events, press and talks and photo shoots Partnerships and press/media management Business model and development Coding Joomla e-commerce site E-commerce site UI design Brand and print visual design Orders and shipment management


Check the first collection catalogue here

Ugo Volt

Category: Gaming Type: Freelancer
Challenge:
Code the complete game's interactive UI and test
What I've done:
Coding Actionscript Debug & testing